Feature
Campaign Manager: Organize QR Campaigns. Prove ROI.
Organize all your QR codes into campaigns and measure performance at the campaign level. Compare results across campaigns, clients, and time periods from one unified dashboard.
Stop Managing QR Codes in Spreadsheets
When you have 5 QR codes, a spreadsheet works. When you have 50, 500, or 5,000 — it becomes a liability. SMLLR's Campaign Manager provides a structured, searchable, filterable view of every QR code organized by campaign. Group your restaurant table QR codes into a "Dine-In Menus" campaign. Group your promotional codes into a "Diwali 2026 Offers" campaign. Measure performance at the campaign level — not just individual codes.
- Group QR codes into named campaigns
- Campaign-level analytics: aggregate scans across all codes
- Compare campaign performance side-by-side
- Filter by date range, campaign, client, or QR type
- Assign campaigns to team members with role-based access
- Export campaign reports for client presentations
Campaign Comparison: Find What Works
SMLLR's Campaign Comparison view is one of the most powerful tools in the platform. Select any two or more campaigns and overlay their performance charts on a single graph. Compare scan volumes, unique scans, geographic distribution, and device breakdown — side by side, for the same time period or different time periods. This kind of direct comparison makes it easy to identify which campaign approaches work best for your business and replicate the strategy.
Built for Agencies Managing Multiple Clients
For agencies, the Campaign Manager takes on added power. Create separate campaign folders for each client — with full data isolation. Switch between clients with one click. Generate client-specific reports that show only that client's campaign data. Grant clients read-only access to their own campaigns via the Client Dashboard feature. The Campaign Manager is the operational backbone of a well-run QR agency practice.
Frequently Asked Questions
What is a QR code campaign in SMLLR?
A campaign is a group of related QR codes organized under one name. For example, all the QR codes for your Diwali promotion form one campaign. SMLLR aggregates analytics across all codes in the campaign, giving you a single performance view.
Can I compare two campaigns' performance?
Yes. SMLLR's Campaign Comparison view lets you select any campaigns and display their scan analytics overlaid on the same chart for direct comparison.
Can I assign campaigns to specific team members?
Yes. On plans with Team Members access, you can assign campaigns to specific team members and control their access level (view-only, edit, or admin).
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