Feature
CTA Engine: Every Scan Deserves an Action.
Add powerful calls-to-action to your QR landing pages: WhatsApp chat, phone call, SMS, Google Maps, App Store download, and social follow buttons. Convert every scan into an action.
Turn Passive Scans Into Active Conversions
Scanning a QR code is an act of intent. SMLLR's CTA Engine ensures every scan ends in a meaningful action. Add conversion-optimized CTA buttons to your landing pages and destination experiences: one-tap WhatsApp start, direct phone call, SMS trigger, Google Maps navigation, App Store download, email compose, or social media follow. Each CTA is designed for mobile-first interaction — thumb-friendly, above-the-fold, and instantly recognizable.
- WhatsApp: open a pre-filled chat with one tap
- Call: direct phone call with your number pre-loaded
- SMS: compose a pre-filled text message
- Google Maps: navigate to your location
- App Store / Play Store: smart device-detecting app download
- Email: compose a pre-addressed email
- Website: link to any URL
- Social Follow: Instagram, LinkedIn, Twitter, YouTube, and more
Multiple CTAs on One Landing Page
Not every customer wants to take the same action. SMLLR landing pages support multiple CTA buttons on a single page — giving your customer choice while guiding their behaviour. A restaurant landing page might have "View Full Menu" as the primary CTA, with secondary buttons for "Book via WhatsApp" and "Call to Order." This flexible CTA structure ensures no conversion opportunity is missed regardless of the customer's preferred communication channel.
Track Which CTAs Drive the Most Conversions
SMLLR tracks click-through rates for every CTA button on your landing pages. See which CTA type gets the most taps — WhatsApp vs Call vs Form — and use this data to optimize your page hierarchy. For businesses testing multiple communication channels, this data tells you definitively which channel your offline customer base prefers. Use this insight to prioritize your team's resource allocation and response time investments.
Frequently Asked Questions
Can I add a WhatsApp button to my QR landing page?
Yes. SMLLR's CTA Engine includes a WhatsApp CTA button. Enter your WhatsApp number and optional pre-filled message. When a customer taps the button on your landing page, WhatsApp opens with your number pre-loaded.
Can I add multiple CTA buttons on one page?
Yes. SMLLR landing pages support multiple CTA buttons. You can add a primary CTA (e.g., WhatsApp) and secondary CTAs (e.g., Call, Maps, Website) on the same page.
Can I track how many people tapped each CTA button?
Yes. SMLLR tracks click events for CTA buttons on your landing pages. View per-button click counts and click-through rates in your analytics dashboard.
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