Client Reporting and Custom Domains: Built for Agencies.

SMLLR's workspace model lets agencies, enterprises, and multi-brand teams manage every client or brand from one login, with each client's QR codes, campaigns, and analytics kept fully isolated from the others. You control the strategy and the client relationship; SMLLR keeps the data organized underneath.

Agencies build long-term retainers on the strength of the results they can show. A shareable, read-only report link scoped to a single client's campaigns lets you hand over exactly the data that client should see — total scans, device breakdown, and geographic performance — without giving them dashboard access to your account or visibility into any other client's numbers. This is a significant advantage when pitching against agencies juggling spreadsheets and manual exports.

Connecting a custom domain (e.g., qr.youragency.com) lets your QR code redirect links and landing pages resolve through your own domain instead of a generic shortener, which builds trust with the people scanning your clients' codes. Custom domains are available as an add-on from the Pro plan upward, and included by default on Premium.

Regardless of how many clients or brands you manage, the underlying redirect infrastructure, uptime, and analytics accuracy stay the same for every workspace. Isolating client data doesn't trade away reliability — the same edge network and data pipeline runs underneath every client's campaigns.

Adding a new client to your account doesn't affect any existing client's workspace, codes, campaigns, or analytics — each one is isolated from the start. This makes it practical to bring on a new client at any point in your existing SMLLR usage rather than only during a fresh setup. Multi-client workspaces and client-specific reporting are among the core reasons agencies choose SMLLR for multi-client QR management. See our complete dynamic QR code guide for the broader context.