QR Code CTA Types

Coupon / Offer

Create a QR code that reveals a discount code, coupon, or special offer when scanned.

What is It?

The Coupon / Offer CTA creates a QR code that, when scanned, displays a digital coupon or special offer page. This could show a discount code, a 'flash sale' offer, a BOGO deal, or any promotion you want to present to customers who scan the QR code.

SMLLR displays the offer on a clean, branded page that the customer can screenshot or show at the counter.

When to Use It

  • Packaging inserts with discount codes for repeat purchases

  • In-store QR codes offering a loyalty discount

  • Event-exclusive offers for attendees

  • Print ads with a scannable coupon

  • Takeaway bags with a 'next visit discount' QR

How to Set It Up

1

Select 'Coupon / Offer'

Choose Coupon / Offer from the CTA type list.

2

Enter the offer headline

Write a short, punchy headline for your offer (e.g. '20% Off Your Next Order' or 'Free Dessert on Us!').

3

Enter the coupon code (optional)

If there is a code to enter at checkout, type it here (e.g. SCAN20). It will be displayed prominently on the page.

4

Add offer details

Enter the full offer terms — what is included, any conditions, expiry date, etc.

5

Set expiry for the QR code (optional)

For time-limited offers, set an expiry date on the QR code so it stops working after the offer ends. See the QR Expiry guide.

6

Save and test

Save and scan to preview the coupon page.

Tip

Combine the Coupon CTA with a Scan-Limit Redirect rule (Basic+ plan) to automatically redirect scans beyond a certain number to a 'Offer Expired' page, preventing overuse.

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